Tag Archives: total cost

How to Win a Price War

Posted on July 26, 2013 by Jonathan Byrnes

Price war! How can you win without destroying your own profitability? Fire a bigger weapon? Outlast your competitors? Any way you look at it, a price war is the ultimate in self-destructive, lose-lose behavior – but it is one of … read on →

Posted in Selling for Profit Tagged , ,